Industry Trends
UK MVNO state of the nation

The UK Mobile Landscape: Key Players and Market Dynamics

The UK mobile industry is a dynamic ecosystem comprising multiple layers of stakeholders, each playing a crucial role in delivering mobile services to consumers and businesses.

eSIM entrepreneurship
Owning the connection: Why your brand should become an MVNO

Building value through your own branded UK mobile network service

In today’s connected economy, customer attention is scarce — but mobile is always within reach. That’s why forward-thinking brands are turning to Mobile Virtual Network Operator (MVNO) models as a smart way to deepen loyalty, unlock new revenue streams, and take greater control of the customer relationship.

eSIM entrepreneurship
5 MVNO challenges for UK brands (and how to overcome them)

Brands are actively seeking innovative methods to boost customer engagement, foster loyalty, and generate new income. Launching a UK Mobile Virtual Network Operator (MVNO) has become a compelling tactic to achieve these aims. Entering the telecommunications industry, however, presents unique obstacles.

Product Insights
Why brand alignment matters in the travel eSIM space

Travel eSIMs are a must-have for modern travelers, offering a compelling, cost-effective way to stay connected while crossing borders. But the real competitive advantage lies not just in offering eSIM products in this burgeoning market, but in how they’re branded and delivered to customers.

Partner Stories
From concept to 80,000+ customers: the ZIM Connections story

Collaborating with eSIM Go has been fundamental to ZIM’s success, allowing them to leverage the power of our flexible API to strengthen a product that’s connecting people all over the world.

Partner Stories
How Are Airports Diversifying Into Revenue-Generating Markets?

For a long time, airports have been missing out on a bigger piece of the theoretical travel “pie”, by staying firmly boxed into the label of “transit hubs” for passengers and cargo.

Life at eSIM Go
Meet the Team: Ru Bhikha

Ru’s journey to eSIM Go is anything but ordinary. From running restaurants to revolutionizing telecoms, he’s a self-proclaimed “doer” who loves the hustle and bustle of big ideas and even bigger challenges. With a knack for turning visions into reality, Ru’s story is full of entrepreneurial spirit, bold moves, and striving to be part of a legacy.

Industry Trends
OTAs to combat direct booking surge with enhanced loyalty initiatives

New data highlights a significant shift in the hotel booking landscape, with travelers increasingly favoring direct bookings through hotel digital channels over OTAs. As this trend gains momentum, mobile connectivity is poised to become the critical battleground in the fight for customer loyalty.

Partner Stories
How Emtel’s world-first MNO innovation changed data roaming forever

Mobile network operator (MNO) and technology company Emtel has served the telecoms needs of people and businesses throughout Mauritius since 1989. In that time it’s earned a global reputation for groundbreaking innovation, including the world’s first travel eSIM service by an MNO, via its Powered by Breeze partnership with eSIM Go.