eSIM Go equips travel and domestic API partners to incorporate their brands into the eSIM user experience

Fully brand-customisable eSIM user experiences on everything from eSIM installation name, SMS sender ID and Service Provider Name (SPN), to custom QR codes and Android and iOS settings

LONDON, UK – 18 November 2025 – eSIM Go, a pioneer in digital mobile services, today announced the launch of its groundbreaking eSIM branding features for API partners. This innovation allows partners to fully brand their eSIM offerings throughout the user journey, removing friction by first presenting a recognised eSIM installation name that persists seamlessly throughout the entire user experience, increasing trust and boosting customer retention.

Unlike other providers, eSIM Go supports multiple brand profiles per account, allowing partners with distribution models to provide this capability across their ecosystems easily.

The new eSIM branding options cover the following, and can be easily set up and configured via partner access to eSIM Go's API portal:

• Custom eSIM installation name
• Branded SMS sender ID
• Custom QR codes with partner brand colours and logos
• Personalised install name featuring the partner's brand
• Customised Service Provider Network (SPN) name displayed at the top of users' phone screens
• Update network names to any brand
• Manage multiple brands in real-time at the point of order – no managing of inventory.
• Configure Android and iOS app values

Realise the benefits of a fully customised experience with eSIM Go’s Apple carrier bundle, which creates a simpler, shorter installation journey for iOS users.

"Our API provides the foundation for our partners' success and the platform for building customer loyalty. With these new brand customisation features, we're taking our commitment to partner success to the next level, making it simple to elevate any brand and create truly unique and immersive eSIM experiences – giving partners the tools they need to stand out in an increasingly competitive market."

This development builds upon eSIM Go's track record of empowering partners with the flexibility and capability to offer eSIM services under their own brand. The new customisation options not only increase brand loyalty and provide a more cohesive brand experience for end users, but also equips partners to provide sub-branding options to their own partners and customers.

For more information about eSIM Go's brand customisation features and API solutions, visit www.esimgo.com.

eSIM Go empowers businesses of any size to offer their own digital connectivity solutions to customers, providing everything needed to scale their global opportunity and go to market fast.

Any commercial model can be aligned with eSIM Go's complete eSIM product ecosystem, enabling business partners to embed our capabilities into their product via API, co-brand a fully managed eSIM service or pursue an affiliate route.

Global brands in travel, MNO/MVNO, fintech and more trust eSIM Go to generate revenue and increase customer loyalty through high quality eSIM data bundles based on over 1,200 networks in 190+ countries. For more, see http://www.esimgo.com

Media Contact:

David Evans

[email protected]